IIDCA ENVIRONMENT: Sports and recycling
02/07/2024
💪For some years now, sport and physical activity have been looking towards environmental care, reducing the carbon footprint, and carrying out awareness campaigns for members and fans to avoid pollution in specific events.
✅An innovative example within the world of physical activity and sport was in the London Marathon, which being one of this year's hours was the hottest in history and was also unique because the organizers tested the use of compostable cups to reduce the number of plastic bottles that usually litter the streets after the event. Around 90,000 cups were placed at three drink stations along the route, as well as 760,000 plastic bottles for runners. All bottles would be recycled after the race and the use of compostable cups will be reviewed.
IIDCA